Best prospects

Since September it’s “Ahoy and cast off!” in Berlin Spandau for the WATERKANT Berlin. Over the next few years Gewobag and WBM will be building around 2,500 urgently needed apartments directly by the Havel river. The official groundbreaking ceremony and an information day with over 300 visitors took place on 5 September.

In order to anchor the new quarter in the minds of all Berliners, the Gewobag and WBM project presented itself from its Nordic side with an advertising campaign in the Berlin cityscape. With the combination of maritime living flair and typical Berlin specialities, the motifs attracted attention and underlined the uniqueness of the project. But see for yourself:

The campaign motifs